Week before last saw me reading quite a few cards as friends showed me what they bought. This Monday saw me reading a few more, as they showed off what they got. Over time I have come to realize that I am a card snob. There are very very few cards that I really like. For the rest, I just kind of make do with whatever is in the store. As I scrunched my nose (mentallyof course), I got thinking. I read a lot (of blogs) on a daily basis and love so much of what I read. Between us, we cover all the various emotions. So why not start a card business. We have such good writing and there are so many creative people. We can write something funny, something thoughtful, something mad, something mushy. We will be a hit, I tell you and will mint (not yours Pepper. That one won’t multiply unless you do something about it) so much money from everyday things we write anyways.
So what say blog people?
Bloggers of the world unite, have nothing to lose but their debts.
Don’t sue me Karl Marx.
Once the idea took place, I went and did some research (in all the years I have worked, I have come to realize that you have to show a working prototype to convince people. SIGH!! People don’t see brilliance right in front of them, till they see visual proof) and came up with some card categories curtsy our blogger friends.
What is a card company without a Birthday Card? But if the card is funny and happy and edible to boot, who can resist it? Miss Smart Ass calls herself a smartass for a reason after all.
A ‘Miss You’ card is of no use if it does not make the recipient of the card not yearn to head back. Who better to make anyone feel ‘the angst of missing a loved one and painting the picture of joy of having you around’ than our very own T?
Then there is the quintessential I-am-so-in-love-marry-me! section in every store. Have you ever noticed how boring they are? Would a girl ever fall for crap like that? So a card by our resident expert in asking the tough questions, a girl’s point of view on how to propose, Rev.
LOVE. Four letter word. Over used like none other, especially in the week past. We seriously need people to write about it without making all of us diabetic. Enter Miss Rays. Love and all the perfect words that go with it, per jara hut ke.
Now a card store just HAS to cater to all the various holidays. How else would they make money? Can you seriously think of anyone better to get in to the spirit of things better than our witchy, madcap, make them laugh till they drop, Sakshi? Come come have a look. This one has Halloween written all over it.
Sorrow, sadness, hurt – the flip side of life. None of us can outrun this. Hope is what makes us carry on through all the black times. Can you find better words to give the much-needed encouragement than the ones, the ever thoughtful, Dew came up with?
Welcoming people back with cards and gifts is common, but a simple ‘you were missed’ is just so blah. Spicing it up and still being honest about it, is Happy Feet. Perfect is the word.
There is so much hoopla about the New Year. So much money gets spent. So many cards bought and sold. But someone has to give it as it is and still make you look forward to it all. Steps in the Nut. Asks the questions that need to be asked and still wishes you happy.
Ever card store needs to have their mark, their own special something. Pepper comes up with that special tadka. ‘Special offer’ cards for all occasions and no occasions at all. Earn point and redeem them as you go. A better offer you will not find. And oh what a way to spice up your otherwise boring life.
There are always things we are thankful about in life. But sometimes we all need a reminder of the little things, when we are down and out. Scribbler gives her special touch to make you count your blessings and smile as you go. A perfect gift for someone, who needs to look beyond the clouds and see the sunshine.
Aah..and how can we not have a card store without a section for Hindi cards. Whispering Moonz enters ever so gracefully with her thoughtful and amazing words. Who can help not be moved by them.
And the good news is that this is not the end. There is a need for that perfect picture to go behind all the words written. Enter Wordless Wednesdays (Swaram, T, Bikram, Smitha, Uma). And what is a card store without e-cards. And what are e-cards without some amazing graphics, Tanishka are you listening?
If you think this is it. Let me tell you the grand expansion plans. Once we have this part of the business going, we can start of a food cafe in the store corner. We have so many amazing cooks in the blog world after all. Uma with her South India food, Sags with her kheer, Pal with her quick to make train dosa, CB with her amazing cakes.
We can rule the world people. Brilliant am I not? So what say, let’s get on with it. But before we do, come on tell me what do we name our business?